Communication Policy

1. Introduction & Scope

This policy governs all communication through WhatsApp Business API. It ensures messages remain professional, valuable, and compliant with legal and platform standards.

2. Types of Communication

• Transactional: Payment receipts, booking confirmations, invoices
• Utility: Service reminders, account updates, delivery notifications
• Promotional: Campaigns, product launches, exclusive offers (only for opted-in users)
• Support: Chatbot assistance and live agent conversations

3. Communication Guidelines

• Messages are sent only to opted-in users.
• Frequency is monitored to avoid spam.
• Communication occurs during standard business hours.
• Outbound messages use Meta-approved templates.
• Every message includes clear opt-out instructions.
• Tone is professional, transparent, and customer-focused.

4. Monitoring & Compliance

• Regular audits ensure compliance with WhatsApp Business policies.
• User feedback is reviewed to improve practices.
• Misuse or violations are investigated and corrected.